Urban Green Roofs Could Ease Flooding Woes

Via the Environmental Research Web, a report on the potential for green roofs to help cities control flooding: For many of us it is becoming a familiar sight: water bubbling up out of the gutter and roads turning to rivers, as urban drainage systems struggle to cope with an intense downpour. As well as closing […]

Read more »




First Rooftop Farm In The US Sits Atop Public Housing In The Bronx

Courtesy of City Farmer News, a report on The New York City Department of Housing Preservation and Development in partnership with Blue Sea Development and Sky Vegetables, launched a new housing project in the South Bronx featuring a rooftop farm. The innovative eco-friendly building offers low-income communities not only affordable housing but also year-round employment […]

Read more »


Solar Home Loans

Via GigaOm, a report on SunPower’s innovative new plan to introduce a solar home loan that will complement its effort in the residential leasing market: SunPower executives said Wednesday they plan to roll out a loan program for the residential market, a move that will enable the company to attract homeowners who want to own […]

Read more »




Rooftops: A Rival for Utilities?

Courtesy of the New York Times, an interesting look at the impact of rooftop power generation upon traditional utilities: Solar panels north of Los Angeles.  According to the Energy Information Administration, rooftop solar electricity accounts for less than a quarter of 1 percent of the nation’s power generation. Alarmed by what they say has become […]

Read more »


Sin City…Placing Its Bets On Roof Top Solar

Via GreenBiz, a report on a planned large-scale roof deployment in Las Vegas: In Las Vegas, everything is on a grander scale, so it should come as no surprise the gambling capital of the world soon will be home to one of the world’s largest rooftop solar systems. NRG Energy last week announced plans to […]

Read more »




Pittsburgh Gets Cool with White Roofs

Via Energy Manager today, a look at Pittsburgh’s white roofs program: Pittsburgh launched the Mayor’s Cool Roofs program, an initiative that will coat the roofs of 10 city-owned buildings with reflective paint, making them more energy efficient. Community volunteers will begin by painting the roof of Fire Engine 27 in Mt. Washington. The Cool Roofs […]

Read more »



About This Blog And Its Author
As potential uses for building and parking lot roofspace continue to grow, unique opportunities to understand and profit from this trend will emerge. Roof Options is committed to tracking the evolving uses of roof estate – spanning solar power, rainwater harvesting, wind power, gardens & farms, “cooling” sites, advertising, apiculture, and telecom transmission platforms – to help unlock the nascent, complex, and expanding roofspace asset class.

Educated at Yale University (Bachelor of Arts - History) and Harvard (Master in Public Policy - International Development), Monty Simus has held a lifelong interest in environmental and conservation issues, primarily as they relate to freshwater scarcity, renewable energy, and national park policy. Working from a water-scarce base in Las Vegas with his wife and son, he is the founder of Water Politics, an organization dedicated to the identification and analysis of geopolitical water issues arising from the world’s growing and vast water deficits, and is also a co-founder of SmartMarkets, an eco-preneurial venture that applies web 2.0 technology and online social networking innovations to motivate energy & water conservation. He previously worked for an independent power producer in Central Asia; co-authored an article appearing in the Summer 2010 issue of the Tulane Environmental Law Journal, titled: “The Water Ethic: The Inexorable Birth Of A Certain Alienable Right”; and authored an article appearing in the inaugural issue of Johns Hopkins University's Global Water Magazine in July 2010 titled: “H2Own: The Water Ethic and an Equitable Market for the Exchange of Individual Water Efficiency Credits.”