Roof Options
Understanding Future Uses of Roofspace and Defining An Early Path to Profitable Roof Estate Investing

Archive for December, 2013

Cool Roofs Rising
December 17th, 2013

Via Ensia, an interesting look at the cool roofs movement and how reflective roof coatings and materials bring multiple benefits: Millions of dollars and massive amounts of fossil fuels are spent cooling homes and buildings covered by conventional roofs that absorb sunlight, get as hot as 185 degrees and radiate that heat inside. Add to […]

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As potential uses for building and parking lot roofspace continue to grow, unique opportunities to understand and profit from this trend will emerge. Roof Options is committed to tracking the evolving uses of roof estate – spanning solar power, rainwater harvesting, wind power, gardens & farms, “cooling” sites, advertising, apiculture, and telecom transmission platforms – to help unlock the nascent, complex, and expanding roofspace asset class.

Educated at Yale University (Bachelor of Arts - History) and Harvard (Master in Public Policy - International Development), Monty Simus has held a lifelong interest in environmental and conservation issues, primarily as they relate to freshwater scarcity, renewable energy, and national park policy. Working from a water-scarce base in Las Vegas with his wife and son, he is the founder of Water Politics, an organization dedicated to the identification and analysis of geopolitical water issues arising from the world’s growing and vast water deficits, and is also a co-founder of SmartMarkets, an eco-preneurial venture that applies web 2.0 technology and online social networking innovations to motivate energy & water conservation. He previously worked for an independent power producer in Central Asia; co-authored an article appearing in the Summer 2010 issue of the Tulane Environmental Law Journal, titled: “The Water Ethic: The Inexorable Birth Of A Certain Alienable Right”; and authored an article appearing in the inaugural issue of Johns Hopkins University's Global Water Magazine in July 2010 titled: “H2Own: The Water Ethic and an Equitable Market for the Exchange of Individual Water Efficiency Credits.”

The content contained in this blog represents the opinions of the author only (except when other individuals or sources are directly quoted, of course).  The author’s opinions are not a recommendation to buy or sell any security or pursue a specific investment opportunity.  This commentary is merely a personal analysis to foster discussion for informational purposes only.  At any time, the author may hold either long or short positions in securities of various companies discussed in the blog.  This commentary in no way constitutes a solicitation of business or investment advice.  It is intended solely for the entertainment of the reader and the author, and should be taken in any way as representing the views of my employers or business associates, past, present, or future.