Archive for July, 2012

Residential Solar: The Good Times Keep Rolling

Via EarthTechling, a report on the state of the residential solar industry: Where’s the money in solar power these days? It’s not in manufacturing the stuff; companies that do that are dropping like flies. No, the returns are in owning and installing the systems, with the combination of falling module prices and solid government subsidies […]

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Solar Hot Water: Something Old, Something New, Something Borrowed

Via Greentech Media, a look at solar hot water: The crowds swarming this year’s Intersolar North America at San Fransicso’s Moscone Center did an unusual thing. After combing the aisles and aisles hosting the photovoltaic (PV) and concentrating solar power (CSP) technologies’ booths, they wandered over to the two aisles dedicated to solar thermal and […]

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Green Roofs & Solar Panels

Via Cleantechnica, an interesting article on green roofs: Adding a green roof to a building offers several benefits, including reducing harmful stormwater runoff, lessening the “heat island” effect, conserving energy and noise, containing air pollution and greenhouse gas emissions, and extending roof life. Green roofs have been shown to increase people’s productivity and offer a new […]

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Rooftop Gardens: BrightFarms’ Hydroponic Gardens Let Grocers Sell Fresh Produce Grown On Their Roofs

Via Fast Company, an article on BrightFarms: Nobody ever complains about vegetables being too fresh. Not shoppers, who increasingly seek out high-quality, locally sourced produce, and certainly not grocers, for whom freshness means longer shelf life and less waste. What both cohorts do grouse about is the cost and difficulty of getting the freshest possible […]

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Will Third-Party Finance Bring Solar Hot Water to a Boil?

Via Greentech Media, a report on solar water heating and the potential for it to follow the rapid growth of solar power via third party finance schemes: Solar water heating (SWH) specialist Skyline Innovations just picked up a million dollars in venture capital, $30 million in backing from the investment arm of a natural gas […]

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Office Buildings Add Cash Crops To Their Balance Sheet

Courtesy of Fast Company, an interesting article on Montreal-based rooftop farm Lufa’s efforts to expand into America and find a way to scale urban farming on large corporate office buildings: If you can do it in Montreal, you can do it anywhere. That’s the theory of Lufa Farms, which is growing tender sheaves of lettuce […]

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About This Blog And Its Author
As potential uses for building and parking lot roofspace continue to grow, unique opportunities to understand and profit from this trend will emerge. Roof Options is committed to tracking the evolving uses of roof estate – spanning solar power, rainwater harvesting, wind power, gardens & farms, “cooling” sites, advertising, apiculture, and telecom transmission platforms – to help unlock the nascent, complex, and expanding roofspace asset class.

Educated at Yale University (Bachelor of Arts - History) and Harvard (Master in Public Policy - International Development), Monty Simus has held a lifelong interest in environmental and conservation issues, primarily as they relate to freshwater scarcity, renewable energy, and national park policy. Working from a water-scarce base in Las Vegas with his wife and son, he is the founder of Water Politics, an organization dedicated to the identification and analysis of geopolitical water issues arising from the world’s growing and vast water deficits, and is also a co-founder of SmartMarkets, an eco-preneurial venture that applies web 2.0 technology and online social networking innovations to motivate energy & water conservation. He previously worked for an independent power producer in Central Asia; co-authored an article appearing in the Summer 2010 issue of the Tulane Environmental Law Journal, titled: “The Water Ethic: The Inexorable Birth Of A Certain Alienable Right”; and authored an article appearing in the inaugural issue of Johns Hopkins University's Global Water Magazine in July 2010 titled: “H2Own: The Water Ethic and an Equitable Market for the Exchange of Individual Water Efficiency Credits.”