Archive for December, 2011

Rooftop Soccer, Outdoor Movies: The New Strip Mall?

Via The Globe and Mail, an interesting article on the future of the strip mall, including potential innovative uses of roofspace thereon: Imagine a strip mall that allows pedestrians to walk up a ramp onto a grassy rooftop to play soccer in the summer and toboggan in the winter. Picture these mundane suburban retail spaces […]

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Is There a Rooftop Solar Bubble? And Is It About to Burst?

Via Freakonomics, an interesting article on the possibility of a rooftop solar “bubble” forming: Rooftop solar in California. (Photo: 4johnny5) Government efforts to boost affordability and expectations of unsustainably high investment returns generated a booming market that’s destined to crash. I’m talking, of course, about the market for rooftop solar, which has grown exponentially in […]

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Harnessing The Sun’s Energy for Water and Space heating

Courtesy of, an article on the global pace of solar thermal energy development.  As the report notes: The pace of solar energy development is accelerating as the installation of rooftop solar water heaters takes off. Unlike solar photovoltaic panels that convert solar radiation into electricity, these “solar thermal collectors” use the sun’s energy to […]

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Vertical Farming System To Top Vancouver Parking Lot

Via City Farmer News, a report that a high density “VertiCrop” vertical growing system in will be established on the top level of a parkade in the Vancouver’s downtown core: 535 Richards Street in downtown Vancouver. “…Vancouver-based Valcent Products Inc. has signed a memorandum of understanding to install its first “VertiCrop” high-density vertical growing system […]

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NYC Green Roofs Battle Stormwater Overflow

Via Columbia University’s State of The Planet blog, an interesting article examining the enormous stormwater capture capabilities of Green Roof systems.  As the report notes: Green Roofs are becoming increasingly popular in New York City for their numerous environmental and economic benefits.  Economically, they can lower energy costs through added insulation and lowered air conditioning […]

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Industrial-Sized Rooftop Farm Planned for Berlin

Via Spiegel Online, an interesting article about an industrial-sized rooftop farm planned for Berlin: It is hardly a logical spot for a farm, but three Berliners have earmarked a massive former factory roof for an unusual urban agriculture venture. The sustainable set-up will produce both vegetables and fish for local residents and could be a model […]

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About This Blog And Its Author
As potential uses for building and parking lot roofspace continue to grow, unique opportunities to understand and profit from this trend will emerge. Roof Options is committed to tracking the evolving uses of roof estate – spanning solar power, rainwater harvesting, wind power, gardens & farms, “cooling” sites, advertising, apiculture, and telecom transmission platforms – to help unlock the nascent, complex, and expanding roofspace asset class.

Educated at Yale University (Bachelor of Arts - History) and Harvard (Master in Public Policy - International Development), Monty Simus has held a lifelong interest in environmental and conservation issues, primarily as they relate to freshwater scarcity, renewable energy, and national park policy. Working from a water-scarce base in Las Vegas with his wife and son, he is the founder of Water Politics, an organization dedicated to the identification and analysis of geopolitical water issues arising from the world’s growing and vast water deficits, and is also a co-founder of SmartMarkets, an eco-preneurial venture that applies web 2.0 technology and online social networking innovations to motivate energy & water conservation. He previously worked for an independent power producer in Central Asia; co-authored an article appearing in the Summer 2010 issue of the Tulane Environmental Law Journal, titled: “The Water Ethic: The Inexorable Birth Of A Certain Alienable Right”; and authored an article appearing in the inaugural issue of Johns Hopkins University's Global Water Magazine in July 2010 titled: “H2Own: The Water Ethic and an Equitable Market for the Exchange of Individual Water Efficiency Credits.”