Archive for the ‘Uncategorized’ Category

With Rooftop Solar On Rise, U.S. Utilities Are Striking Back

Via Yale360, a report on how some US power companies – faced with the prospect of a dwindling customer base – are seeking to end public subsidies and other incentives for rooftop solar. In Arizona, for example, the issue has sparked a heated public relations battle that could help determine the future of solar in […]

Read more »



City Grown: Montreal’s Second Rooftop Farm

Via Treehugger.com, a report on Montreal’s second rooftop farm: A few years ago, the idea of a large-scale commercial urban farms capable of providing locally-produced food seemed impossible. But in 2011, the world’s first commercial rooftop urban farm opened in Montreal, Canada, and now, aiming to expand its direct-to consumer business model, Lufa Farms is […]

Read more »



Three Investment Vehicles That Could Revolutionize Solar

Via Mosaic, an interesting report on some investment vehicles that could change the solar industry: There is no denying that the solar industry is growing at an incredible rate. The Solar Energy Industries Association (SEIA) estimates 723 megawatts (MW) of photovoltaic (PV) capacity was installed in the first quarter of 2013, representing a 33% increase […]

Read more »



Want Solar On My Roof? Go Ahead And Pay Me For It.

Via the Rocky Mountain Institute, an interesting article on how third-party solar financing models are not enough and how more of a smart market approach would foster increased solar power deployments among residential homeowners: In recent years, companies have made great strides in offering third-party financing to bring solar and energy efficiency to residential consumers […]

Read more »



Rooftop Farming Gains High Ground In Montreal

Via the Globe and Mail, a look at Montreal’s Lufa Farms: Nothing’s more down to earth than farming, but a new urban farm in Montreal is inspiring designers to think of growing in the clouds. Lufa Farms, on the roof of a commercial building near Montreal’s Marché Centrale, is a 32,000-square-foot hydroponic greenhouse that’s producing […]

Read more »



Largest Solar Rooftop In Europe Complete

Via Clean Technica, a look at Europe’s largest solar rooftop: The largest self-consumption rooftop solar array in Europe has been completed, and it is of course located in Germany. It is eleven hectares in size, consists of 33,000 solar panels, and has a generation capacity of 8.1 MW (which could power up to about 1,846 […]

Read more »


About This Blog And Its Author
As potential uses for building and parking lot roofspace continue to grow, unique opportunities to understand and profit from this trend will emerge. Roof Options is committed to tracking the evolving uses of roof estate – spanning solar power, rainwater harvesting, wind power, gardens & farms, “cooling” sites, advertising, apiculture, and telecom transmission platforms – to help unlock the nascent, complex, and expanding roofspace asset class.

Educated at Yale University (Bachelor of Arts - History) and Harvard (Master in Public Policy - International Development), Monty Simus has held a lifelong interest in environmental and conservation issues, primarily as they relate to freshwater scarcity, renewable energy, and national park policy. Working from a water-scarce base in Las Vegas with his wife and son, he is the founder of Water Politics, an organization dedicated to the identification and analysis of geopolitical water issues arising from the world’s growing and vast water deficits, and is also a co-founder of SmartMarkets, an eco-preneurial venture that applies web 2.0 technology and online social networking innovations to motivate energy & water conservation. He previously worked for an independent power producer in Central Asia; co-authored an article appearing in the Summer 2010 issue of the Tulane Environmental Law Journal, titled: “The Water Ethic: The Inexorable Birth Of A Certain Alienable Right”; and authored an article appearing in the inaugural issue of Johns Hopkins University's Global Water Magazine in July 2010 titled: “H2Own: The Water Ethic and an Equitable Market for the Exchange of Individual Water Efficiency Credits.”