Selling Solar Power: The Business Case Behind Shopping Centres’ Solar Investments

Via Which-50, a detailed look at the business case behind shopping centres’ solar investments: In a softer retail environment, shopping centres have reallocated their floor space. More square metres have gone to food and entertainment precincts as consumer preferences shift. Now they’re looking beyond their four walls — specifically to the real estate on the roof […]

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What’s Next For Tesla’s Solar Roof?

Via Inverse, a report on Tesla’s solar roof: TESLA CEO ELON MUSK IS PUBLICLY BULLISH about Tesla’s solar roof future, citing an enthusiastic public and a proven technology. He also benefits from friendly legislators in his home state of California, eager to reduce the state’s reliance on fossil fuels. But during a recent call with investors, […]

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Massive New Rooftop Farm Helps Keep Bangkok From Flooding

Via GreenRoofs.com, an interesting article on the largest rooftop farm in Asia: Sea levels are rising around the world, but as they rise, Bangkok is sinking. The low-lying megacity, built on marshland, is also now so covered in concrete that during heavy rains—the type of storms that are becoming more common because of climate change—streets […]

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Largest Solar-Covered Parking Garage In St. Louis Opens

Via Solar Daily, a report on a large solar covered parking garage project in St. Louis: Ameren Missouri and BJC Healthcare teamed up to build a solar energy generation facility atop the BJC parking garage located on Duncan Avenue, St. Louis. BJC Healthcare’s President and CEO Rich Liekweg has stated, “[we are] known for innovation […]

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Tesla’s New Solar Glass Roof Ready For Wide Follout

Via Verge, a report on Telsa’s new Solar Glass roof tiles: Elon Musk has unveiled a redesign of Tesla’s Solar Roof tiles, dubbed “Solar Glass Roof.” The new roof design will cost around $42,500 for a 2,000-square-foot roof with 10kW of solar capacity before tax credits (or about $21.25 per square foot), according to Tesla’s […]

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The Green Revolution Spreading Across Our Rooftops

Via The New York Times, a look at the increasing popularity of green roofs: When David Michaels moved to Chicago this year, he chose the Emme apartment building in part because of the third-floor green roof, which has a lawn, an area for grilling, fire pits and a 3,000-square-foot vegetable garden. “The green space was […]

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About This Blog And Its Author
As potential uses for building and parking lot roofspace continue to grow, unique opportunities to understand and profit from this trend will emerge. Roof Options is committed to tracking the evolving uses of roof estate – spanning solar power, rainwater harvesting, wind power, gardens & farms, “cooling” sites, advertising, apiculture, and telecom transmission platforms – to help unlock the nascent, complex, and expanding roofspace asset class.

Educated at Yale University (Bachelor of Arts - History) and Harvard (Master in Public Policy - International Development), Monty Simus has held a lifelong interest in environmental and conservation issues, primarily as they relate to freshwater scarcity, renewable energy, and national park policy. Working from a water-scarce base in Las Vegas with his wife and son, he is the founder of Water Politics, an organization dedicated to the identification and analysis of geopolitical water issues arising from the world’s growing and vast water deficits, and is also a co-founder of SmartMarkets, an eco-preneurial venture that applies web 2.0 technology and online social networking innovations to motivate energy & water conservation. He previously worked for an independent power producer in Central Asia; co-authored an article appearing in the Summer 2010 issue of the Tulane Environmental Law Journal, titled: “The Water Ethic: The Inexorable Birth Of A Certain Alienable Right”; and authored an article appearing in the inaugural issue of Johns Hopkins University's Global Water Magazine in July 2010 titled: “H2Own: The Water Ethic and an Equitable Market for the Exchange of Individual Water Efficiency Credits.”